Meet Our Staff

Margaret Collins, Founding Executive Director


Margaret Collins, Founding Executive Director 

CCE was launched from the work Margaret directed at the Piedmont Triad Partnership based in Greensboro. She led the creative economy initiative between 2007-2011. Prior to her move to North Carolina, she worked in New York City as an Artist Manager and Senior Booking Representative for ICM Artists. Her work entailed booking concert engagements for the ICMA roster throughout the Southeast, managing soloists and attractions. Other positions held in NYC include Shaw Concerts, Vice President, and Frank Salomon Associates, Artist Manager.  

Collins has been named a Triad Power Player by the Triad Business Journal and serves on the Board of Directors of the Piedmont Triad Film Commission. Nationally, she is a co-founder of the Creative Economy Coalition. Originally from Shelby, NC, Collins attended Wake Forest University and UNC School of the Arts receiving a B. A. in music from WFU studying trombone and piano. In Washington DC, she received an M.A. from The American University in Performing Arts: Arts Management. Margaret enjoys playing in the Winston-Salem Community Band, practicing yoga, and hiking on scenic trails. Her husband Ray Collins is the founder of TrueVoice, a vocal presentation coaching business. They have a son, Michael, who is studying Radio and TV broadcasting. Connect with Margaret at

Shelby Newsome, Marketing & Events Manager


Shelby Newsome, Marketing & Events Coordinator

As CCE’s Marketing & Events Coordinator, Shelby plans and implements both digital and print marketing for all CCE programs. She organizes and implements our Momentum events, and helps facilitate all CCE programs. Her biggest passion is service, which has led her toward a nonprofit career. She served as an AmeriCorps VISTA for the Consumer Credit Counseling Service of the Savannah Area, Inc. and then moved on to serve as the Marketing and Communications Manager at United Way of Greater Greensboro for two and a half years. She received her B.S in Mass Communications from the University of North Carolina at Pembroke and is currently an MBA candidate at her alma mater. Shelby loves learning all of her grandma’s favorite recipes, spending time with adorable puppies, and catching up with family and friends. Connect with Shelby at


Destinee Charles, Program Coordinator

As Program Coordinator, Destinee plans and implements CCE’s program operations. She provides operational support by overseeing program logistics as well as assisting with outreach, fundraising, and development. Destinee earned her Bachelor of Arts in Music and Arts Administration at the University of North Carolina at Greensboro where she is now pursuing her MBA. She is also currently working on launching her own clothing brand. In her free time, she loves to watch movies and TV shows, spend time with her family, play sports, make and listen to music, and write poetry. Connect with Destinee at